What is content marketing ?
Content marketing includes things like educational articles, e-books , videos , entertainment, and webinars that answer specific questions people have and provide them with something they can't get elsewhere. It's the best way to turn your product , no matter how common , into something that is not like everyone else's.
Content marketing strategy
*Define your goals.
*Record your performance metrics
*Gather your data
*Decide on your content types
*Create content
*Distribution
*Follow - up for SEO.
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